College of Education and Human Development, University of Minnesota
The homepage features full-width background videos carefully shot and edited to create an immediate response. Five full-width videos of 5-7 seconds each cycle through the background of the homepage. These are carefully shot and edited to evoke responses nuanced to the primary user groups, undergraduate and graduate students. Undergraduates are usually seen in dynamic, outdoor shots, while graduate students are featured in calmer interiors. New videos are easily added to the cycle, allowing the page to reflect the academic calendar and the vibrancy of campus life throughout the year.